Senior Growth Manager (NFT)

Binance logo Binance

Job Description

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.


Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?


    • Develop and execute user growth strategies including but not limited to the campaign proposal, product development, and marketing plan that align with the company’ goals and objectives.
    • Use the data to analyse user behaviour and identify opportunities for growth.
    • Act as the campaigns point of contact, responsible for coordinating and refining all aspects of NFT marketing campaigns, such as activity mechanics, branding, associated content and more.
    • Collaborate across teams and projects to help optimise and potentially combine campaigns under one central theme.
    • Ensure accuracy of marketing materials and be an approver for all marketing campaigns.
    • Measure ROI of campaigns across channels and translate findings into actionable, data-driven recommendations in order to improve future performance.
    • Innovate and implement test-and-learn strategies along with delivering results.
    • Deep understanding of NFT and corporate Web 3.0 spirits into creative campaign ideas.


    • 4+ years of experience in user operations, marketing and spearheading campaigns. 
    • Knowledge of user acquisition, lifecycle management and gamification is desirable.
    • User insight and modelling skills with strong business acumen.
    • Familiarity with popular social media platforms - Twitter, Discord, Telegram, etc.
    • Strong understanding of cryptocurrency/blockchain-related terminologies and trends and a strong interest in NFT.
    • Be able to work flexible and stretched hours to interact with the NFT community.
    • Strong sense of responsibility, logical, rigorous and meticulous, self-motivated, and values strong teamwork.

Working at Binance

• Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry

• Fast moving, challenging and unique business problems

• International work environment and flat organisation

• Great career development opportunities in a growing company

• Possibility for relocation and international transfers mid-career

• Competitive salary

• Flexible working hours, Casual work attire


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