Head of Product Marketing

Enya Labs, as a core contributor to Boba Network, is looking for an experienced Marketing leader to scale the Marketing organization. In this role, you have a “roll up your sleeves” attitude and a generalist marketing background. Ideally, you write copy, know what good design looks like, know how to speak to a user, know how to work with designers, have a general understanding of SEO best practices, and have experience with content creation. The ideal candidate has worked in product marketing and or strategy for a disruptive technology, ideally in financial services or blockchain/cryptocurrency.

You are an outside of the box thinker with a high level of emotional intelligence, knowing when to have boundaries and when to flex with competing demands. As a culture add, you approach personal and professional relationships from a place of care, curiosity and open-mindedness. You genuinely care about the wellbeing of others and are actively keeping inclusion & diversity top of mind.

What You'll Do:

• • Develop, implement, and manage a multi-channel go-to-market strategy to meet goals, adapting as necessary to ensure maximum engagement
  • Lead and oversee the day-to-day execution of marketing programs, strategies and multi-channel digital marketing execution
  • Review current marketing trends and create “stunning” campaigns to bring strong awareness to border crypto community
  • Cultivate a marketing culture that brings our products to life through human storytelling
  • Create, fully manage, and execute all social media marketing contents and campaigns
  • Responsible for product launches, go-to-market, messaging, positioning, user and market research, and raising the bar for our product experience
  • Collaborate with Product and Engineering to develop, refine, and scale a new product experience
  • Identify and grow strategic partnerships within the ecosystem

What You'll Need:

• • 2 to 5+ years of experience in the fintech or crypto industries
  • Candidates should be self-starters and comfortable dealing with ambiguity
  • Experience in market and competitive intelligence, research or data analytics

Benefits & Perks:

•  

  <p>For US Employees:</p>
  
  <ul>
  	<li>Flexible Time Off Policy</li>
  	<li>Work remotely from anywhere you choose</li>
  	<li>Team events to learn about trends and events in the DeFi &amp; Crypto industries</li>
  	<li>Health Insurance</li>
  	<li>401(k) Matching</li>
  </ul>
  </li>
  

About Enya

Enya Labs is a contributor to the Boba Network, a multichain Layer 2 that reduces the barriers of adoption for users and developers. We are empowering Gaming, DeFi, and NFT projects to scale more cost-effectively while delivering a smoother user experience. Boba's Hybrid Compute technology enables developers across the blockchain ecosystem to build dApps that invoke code executed on web-scale infrastructure, making it possible to leverage sophisticated algorithms that are either too expensive or impossible to execute on-chain.

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