Digital Marketing Manager (Remote)

atato

Job Description

About Atato

Atato is a cryptocurrency custody and wallets provider. Our apps let individuals and businesses securely use all decentralized applications. Our mission is to enable the next 100 million blockchain users. Based in Singapore, founded in 2018, atato has delivered flagship digital asset projects in South-East Asia.

Our Benefits

We are remote-first since 2018, and offer attractive compensation including bonuses and stock-options. Our working culture has no set working hours, and unlimited vacation. The team meets quarterly for workshops and outings, and we have quarterly time-off for the whole company. We value our employee’s well being, so providing health insurance from day 1 is our priority. We will also send you a welcome kit, with your own atato merchandise, and your own Macbook (with customised specs) to use for daily work.

The Job

We are looking for a Digital Marketing Manager to support Atato’s operational plans and marketing goals. We are looking for someone who is passionate about crypto and social media. You will be pushing the story of atato and our custody products on social media. This role will contribute to growing our community online, through social media, developing marketing campaigns, branding and events. You will need to engage our users and work with providers to create social media content together to grow our users and community. The ideal candidate is driven and motivated, has a good understanding of product launching, brand marketing and cryptocurrency.

Your responsibilities

Create and plan a social media and website calendar that flows inline with the company roadmap and leverages the atato brand.
Manage and grow atato’s social media audience with providers.
Create branding material that can be used by the sales team.
Manage the website and grow the audience through SEO optimisation and content.
Create content with providers appropriate to various online audiences i.e Twitter, LinkedIn, Medium, Meetup, Telegram etc…
Coordinate with outside content providers to distribute blogs, create videos and other digital media.
Follow up on market news and promote the relevant top stories on internal & external social media platforms.
Analyse all social media data and adjust content to ensure maximum engagement. Measure the campaign’s success.
Adjust social media campaigns and strategies as needed in response to collected data and other feedback.
Respond quickly on social media platforms and must be flexible.
Identify and engage with influencers to increase overall brand awareness across Facebook, Twitter, Youtube, and Linkedin.
Set up marketing and Google Ads campaigns when necessary.
Provide weekly reports, status and analytics updates on social media activities

Our requirements

At least 3 years of experience and/or relevant Web3 product launching, marketing and social media exposure (please provide experience portfolio)
Understanding of cryptocurrency, Blockchain and new crypto trends.
Familiarity with social media applications and tools
Track record in growing social media audience
Track record of using analytics tools and Google Ads
Track record of increasing user engagement and signup to a product.