Content Marketing Manager

Our mission at XMTP Labs is to build a secure, open, and decentralized communication protocol that connects creators, communities, apps, and users.

We are currently seeking a Content Marketing Manager to join our team.

The Content Marketing Manager will be passionate about storytelling, has an outstanding grasp of all the ways a brand builds strength through language, design, and intent and understands the human drivers behind effective persuasion. You will be curious about new technology, how our culture is evolving as a result of technological innovation and will be energized by the challenge of communicating “what’s next and what’s possible.” The Content Marketing Manager will be encouraged to use a wide range of mediums, platforms, and techniques to shape stories that raise awareness and drive action. 

As the Content Marketing Manager at XMTP Labs you will:

• Review, edit, and update content for blog, PR, website, video scripts, UX/UI, social media and similar platforms
• Collaborate to design and execute creative briefs that advance a content strategy  that maps to strategic goals and target audience (Education hub, Research articles, branding message and product tutorial videos)
• Create educational and thought leadership articles 
• Drive effective and creative marketing campaigns, working cross-functionally with design, content, product, and other teams (Social media & branding campaigns)
• Collaborate with product and business development, marketing specialists, designers, video editors, and other teams and creatives to quickly draft engaging content pieces 
• Incorporate SEO best practices into writing, including the integration of keywords, in-line links, formatting and more.
• Expand our reach by leveraging owned, earned and paid distribution channels, including social media, communities, paid-ads, media outlets and influencers.

You may be a fit for this role if you have/are:

• Excellent writing and research skills, strong attention to detail and the ability to both inhabit and advance a shared voice
• Excellent command of English with exceptional writing and communication skills
• Bachelor's or higher degree, ideally, in English, Journalism, Media, Communications, Marketing or related fields
• 2 years of content creation and/or editorial experience (in web3, cryptocurrency, DeFi, and/or Fintech preferred)
• Are a voracious and varied media consumer with interests that span technology, society, popular culture, and current affairs
• Able to produce multiple  forms of content such as infographics, audiograms, images, videos, and memes (seriously, you LOVE trying new platforms, tools, apps and filters!)
• Highly organized and comfortable working across time zones and multiple projects
• Strong ability to multitask and work quickly under tight daily deadlines, without sacrificing the quality of the content
• Able to rationalize, recommend and present content ideas both internally and to partners
• Thrives in the editing and feedback process and operates with the understanding that a rigorous, constructive edit is an essential part of delivering the best work 
• Fundamental understanding of web traffic metrics, analytics and content optimization
• A well-rounded portfolio that showcases an on-brand aesthetic that lends well to a range of audiences 

Who we are

We set out to design a modern organization from the start—one that’s global, remote, and asynchronous-by-default.

We think of ourselves as a “grown-up” startup—building a company that’s fair, equitable, and rewarding for everyone to work at, with an emphasis on having fun while building an ambitious project.

Our team has decades of experience in building companies, but we’re looking for more diverse experiences to add to the founding team. Joining XMTP Labs today represents not just an opportunity to play a key role in building an essential part of the next web, but also in establishing the core DNA of the company.

Here's an inside look at XMTP and some of the frequently asked questions about our culture, answered by one of our co-founders and core team members.

About XMTP, Inc.

XMTP, Inc. was co-founded by Matt Galligan and Shane Mac, and is headquartered on the web. We have an excellent benefits package that includes parental leave, competitive pay, an equipment and home office allowance that refreshes yearly, monthly lifestyle stipend, as well as a personal assistant, and financial advisor. For U.S.-based team members we also provide access to FSA, 401K, and fully paid high quality medical, dental, and vision insurance for you and your family.

We’re backed by some of the best investors in tech and crypto: a16z Crypto Fund, Offline Ventures, Sound Ventures, Distributed Global, Redpoint, IDEO CoLab and many more key ecosystem investors and operators. See the full list here.

XMTP, Inc. is an equal opportunity employer. We value diversity at our company and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Please let XMTP know that you found this job role on CryptoJobs.gg